Marketing to healthcare professionals
Marketing to healthcare providers is made simple with all the options IQVIA has to offer. From a healthcare database containing information for over nine million healthcare professionals, you can conduct a direct mail campaign, telephone survey, email marketing campaign, or a combination of channels for a more comprehensive approach, as well as research. The IQVIA OneKey database helps you target:
- Over 1.1 million physicians for CME recruitment and pharmaceutical marketing
- Over 161,000 hospital decision makers to market medical equipment, supplies and services
- Over 154,000 nursing home administrators, directors, and managers
- Nearly 19,000 pharmacy decision makers for marketing healthcare products
- NP/PAs, nurses and RNs, dentists, and other prescribers
The OneKey Solution
Extend your coverage of healthcare professionals, organizations and affiliations through OneKey – a best-of-breed healthcare professional, institution and affiliation reference data solution from IQVIA.
With more than 9.6 million healthcare professionals, 2.4 million email addresses, and 709,000 healthcare organizations, OneKey connects your organization to a single reference data standard and helps you understand customer access, value and potential.
Because up-to-date, verified data is essential, IQVIA continuously updates and enhances the OneKey database through a blend of primary research, transactional data, customer change requests, and trusted government and industry sources.
About IQVIA and OneKey
The OneKey reference database from IQVIA is a direct result of integration from three premiere brands: IMS Health, SK&A, and Healthcare Data Solutions.
Looking to reach more healthcare providers? IQVIA’s OneKey database includes over 242 physician specialties to choose from. You may also be interested in our doctor emails, physician data, NPI numbers, payer data, integrated health systems data, medical office managers mailing list, physician prescribing data, and more from IQVIA.